Digital Billboard Advertising

Digital billboards are emerging as the next generation of billboard advertising. Digital out-of-home media is emerging as one of the most dynamic and cost-effective forms of outdoor advertising. Recent changes indicate that most digital billboards are now availables for day-part purchasing.

Digital bulletins and digital posters eliminate excessive production fees. Digital billboards also give advertisers the freedom to change messages daily, hourly, and even up-to-the minute, often at no additional charge.

Some important factors to consider when purchasing digital billboard locations are; size, left or right hand visibility, number of advertisers in rotation, length of ad, Eyes On Impressions, the distance from the roadway, the visibility of the ad from various distances, approach time, additional exposure to pedestrian or alternate traffic and possible visibility obstructions. Availability varies per market. For more information on markets that allow digital billboards, contact us.